Richele Springer

Richele Springer is a client-side researcher and strategist with over 18 years of experience focusing on enhancing corporate insights and customer experience functions.

She has a proven track record of driving significant business impact through transformative leadership.

Richele excels in translating business queries and knowledge gaps into strategic research initiatives, offering actionable recommendations through compelling storytelling.

Her expertise lies in experience strategy, design, and management, along with a wide array of competencies extending beyond traditional research and customer experience domains.

She holds a Bachelor of Science (BS) degree in Business Administration with a concentration in Marketing from Bowling Green State University.

Richele has held prominent roles in various reputable organizations such as Senior Manager, Customer Insights at Republic Services, Customer Experience Strategy & Design Lead at Blue Cross Blue Shield of Arizona, Insights & Strategy roles at NortonLifeLock (Symantec), and Senior Manager positions at LifeLock and PetSmart.

Her career also includes roles at PetSmart as Consumer Research Manager, Associate Consumer Research Manager, and Senior Consumer Research Specialist.

Additionally, she served as a Project Director at Research International (Kantar Operations), showcasing her diversified experience in research and strategy.