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Noelia Vasquez
Director Consumer Insights and Market Research
Noelia Vasquez is a multilingual strategic thinker and passionate communicator with a specialization in primary research.
She holds a Doctor of Philosophy (Ph.D.) in Social Psychology from York University, a Master of Arts (M.A.) in Social Psychology from Wilfrid Laurier University, and a Bachelor of Arts in Psychology, Specialized Honors, Summa cum laude from York University.
Noelia has a background in applying motivation and experimental psychology principles to business questions to generate meaningful insights.
She currently serves as the Director of Consumer Insights and Market Research at PetSmart and has previously held positions as Senior Manager and Manager of Market Research at PetSmart.
Prior to her roles at PetSmart, she served as a Research Director at Accelerant Research and as a Research Associate at The Strategic Counsel.
