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Richard Sobel
Founder and CEO at Marcato Solutions - Marketing & Digital Transformation - Thought Leader, Speaker, Educator - Data, AdTech, Martech
Richard Sobel is a seasoned professional and the CEO of Marcato Solutions, a revered boutique consultancy that specializes in accelerating digital transformation efforts for brands and platforms through enhanced automation, strategic data utilization, and effective change management strategies. Prior to establishing his consultancy, Rich excelled as the Senior Vice President of Precision Solutions & Partnership at Publicis Media, managing ad tech relationships and guiding brand marketers in programmatic media buying. His tenure at PubMatic as the Senior Director of Account Management & Platform Solutions saw him pioneering successful consulting practices and directing the strategy for header buying, a significant industry development in 2012. Rich also made substantial contributions to programmatic marketing practices during his time as the Director of Business Development & Revenue Management at Time Inc.
