Richard Buchanan

Richard Buchanan is a seasoned professional with a strong background in creative strategy and branding.

With a diverse career history spanning top-tier agencies like AKQA, R/GA, Fitch, and others, Richard has honed his skills as a Senior Creative Strategist, Cultural Strategist, and Planner.

Having worked extensively in the industry, Richard has a deep understanding of digital cultural insights and brand creative, focusing on developing the culture and community of brands.

Richard's educational background includes studying Economics at the University of Sussex, providing him with a unique perspective in his strategic roles.

Passionate about travel, humor, and new experiences, Richard aims to leverage his diverse experiences from places like the Mekong Delta to startups in San Francisco to enrich his work and contribute positively to work culture.

Richard values teamwork and thrives in diverse teams with a shared passion for their objectives, having worked in various capacities from Freelance to Director roles.

Throughout his career, Richard has embraced risks, learning valuable lessons from both successes and setbacks, shaping his holistic approach to creative strategy.

Richard's belief in the significance of culture over mere strategy underscores his approach to building meaningful connections and driving impactful outcomes in the brands he collaborates with.