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Rich Gunn
BPM LLP, Partner: Certified Exit Planning Advisor; Certified Public Accountant
Rich Gunn is a Partner and Advisory professional at BPM LLP with over 25 years of experience helping business owners succeed.1 He holds several key qualifications and roles:
Professional Certifications and Expertise
Rich Gunn is a:
- Certified Exit Planning Advisor (CEPA)
- Certified Public Accountant (CPA) with an active license in California1
His areas of expertise include:
- Value acceleration
- Exit planning
- Succession planning
- Tax planning for individuals and various business entities1
Professional Mission and Approach
Rich's professional mission is to help business owners:
- Maximize their business value
- Be exit-ready at all times
- Successfully transition and exit their businesses1
He emphasizes the concept of "value acceleration," which involves:
- Optimizing business efficiency and cash flow
- Freeing owners from being trapped in day-to-day operations
- Ensuring businesses are always ready for sale or transition1
Professional Affiliations
Rich is actively involved in several professional organizations:
- Member of the Exit Planning Institute (EPI)
- Member of the American Institute of Certified Public Accountants (AICPA)
- Member of the California Society of Certified Public Accountants (CalCPA)
- Member of the Leading Edge Alliance of CPAs, Certified Exit Planning Advisors Forum12
Publications and Community Involvement
Rich is the author of the Business Owners Special Series, focusing on value acceleration, exit planning, and succession planning.1 He has also been involved in various community roles, including:
- Past President and Chairman of the San Francisco Small Business Network
- Former producer and host of a small business segment on a weekly cable TV show
- Founding member of the Small Business Advocates in San Francisco1
Personal Interests
Outside of his professional life, Rich enjoys:
- Crime fiction
- Exploring cutting-edge music in local venues
- Small, independent theater productions
- Cycling around San Francisco, riding 300-400 miles per month
- Fine coffee and craft beer1