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Reema Mitra
VP Brand Strategy & Integrated Creative
Reema Mitra is an experienced international brand and marketing leader currently working at Digitas North America.1 Her LinkedIn profile indicates that she specializes in brand strategy, consumer research, and cultural insights.3
Professional Background
Reema has a diverse professional background, with experience in various aspects of marketing and brand strategy:
- Current Role: Vice President, Director, Social Strategy at Digitas North America
- Previous Experience: Insights & Trends at Reddit3
- Expertise: Brand strategy, consumer research, and cultural intelligence
Education
Reema's educational background includes:
- Rutgers University1
- She is also an award-winning author of the book "Cultural Intelligence for Marketers"3
Personal Insights
Reema has been open about her personal experiences, sharing insights on mental health:
- On World Mental Health Day in 2024, she disclosed her late-in-life ADHD diagnosis, which is common among adult women2
Professional Interests
Reema's professional interests and skills include:
- Social strategy
- Cultural intelligence in marketing
- Brand and marketing leadership
- Consumer insights and trends analysis
It's worth noting that Reema Mitra is an active LinkedIn user, sharing professional insights and personal experiences on the platform.23 Her expertise in cultural intelligence and brand strategy, combined with her experience at major companies like Digitas North America and Reddit, positions her as a notable figure in the marketing and branding industry.