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Rebecca Lauber
Partner Marketing Program Manager at Twilio Inc.
Rebecca Lauber is currently the Partner Marketing Program Manager at Twilio Inc. She has a strong background in marketing, particularly in partner and field marketing, with over 10 years of experience in driving strategic initiatives across various organizations.
Professional Background
- Current Role: As the Partner Marketing Program Manager at Twilio, Rebecca focuses on developing and executing marketing strategies that enhance partnerships and drive demand generation for Twilio's products. Her role involves creating integrated campaigns, collaborating with sales teams, and analyzing campaign performance to optimize results.2
- Previous Experience: Prior to her current position, she served as the Associate Director of Partner & Field Marketing at Sprinklr, where she led marketing initiatives aimed at strengthening partner relationships and enhancing brand visibility.1
Education
Rebecca holds a degree from the University of Southern California, which has equipped her with the skills necessary for her marketing career.1
Skills and Expertise
- Strong expertise in B2B technology marketing.
- Proficient in developing integrated marketing campaigns and managing digital marketing funnels.
- Experienced in working with partners to create co-op campaigns that drive business impact.2
Rebecca Lauber's professional journey reflects her commitment to leveraging marketing strategies that foster collaboration and drive growth within technology sectors.
Highlights
Oct 15 · builtin.com
Partner & Digital Campaigns Marketing Manager - Twilio | Built In
Jan 1 · twilio.com
Become a Twilio partner
Sep 20 · hub.frost.com
Partner Marketing Snackable OnDemand Videos