Rebecca Herwitt

Rebecca Herwitt is a seasoned marketing professional with over 15 years of experience in consumer-centric, data-driven approaches. She is known for her strategic planning skills and her focus on delivering measurable results. Rebecca excels in consumer relationship marketing, digital measurement, and analytics, believing in the power of leveraging data and technology for business success. As a leader, she prioritizes building strong, collaborative teams. Her industry experience spans automotive, retail, military, telecom, hospitality, and consumer packaged goods (CPG). Rebecca's specialties include digital marketing, CRM, social media, data-driven marketing, and more. She holds a BS in Finance from Loyola University of Chicago and a Digital Marketing Certification from New York University. Throughout her career, Rebecca has held key leadership roles at reputable organizations like Kimberly-Clark, where she led Global CRM and Data-Driven Marketing initiatives. She has also founded her consultancy firm, RAH Consulting, and held senior positions at MRM Worldwide, Team One Advertising, and RPA.