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Rachel Pool
Strategy Director at Ogilvy
Rachel Pool is a reformed lawyer who transitioned into the realm of advertising strategy. With a diverse background spanning brand, creative, digital, CX, CRM/loyalty, and various industries such as CPG, QSR, Financial Services, Retail & eComm, Alcoholic Beverages, Entertainment, and B2B, Rachel brings a wealth of experience to the table. Her passion for bringing ideas to life in the real world led her to the agency landscape, where she continues to thrive. Rachel was recognized as one of the top 5 Strategists under 30 in Australia in 2019 by ADMA AC&E, highlighting her expertise in brand, creative, technology, data, and media.