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Pulkit Agrawal
Co-founder Chameleon 🦎 Posts = UX, PLG, SaaS, startups
Pulkit Agrawal is the CEO and co-founder of Chameleon, a platform focused on enhancing user onboarding and product adoption for SaaS companies. Established in 2015, Chameleon provides tools that allow companies to create product tours and tooltips without needing extensive coding knowledge, thereby improving customer engagement and retention.126
Career and Contributions
Agrawal has over eight years of experience in the SaaS industry, where he has become a prominent figure in discussions around product-led growth and user onboarding. His insights have been shared through various podcasts and articles, where he emphasizes the importance of effective onboarding in ensuring long-term user success and retention. Under his leadership, Chameleon raised a $10 million Series A funding round in 2022 after initially bootstrapping the company for several years.143
Angel Investment
In addition to his role at Chameleon, Pulkit Agrawal is also recognized as an angel investor, specifically in product-led startups. His investment strategy aligns with his expertise in the SaaS space, focusing on companies that prioritize user experience and product adoption as central to their growth strategies.7
Thought Leadership
Agrawal frequently speaks at industry events and contributes to discussions on best practices for user onboarding and product-led growth. He advocates for a continuous approach to onboarding, rather than treating it as a one-time project, which he believes is crucial for maximizing user engagement and satisfaction.25
Overall, Pulkit Agrawal's contributions to the SaaS industry through Chameleon and his investments reflect a commitment to enhancing how companies engage with their users from the very beginning of the customer journey.