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Preethi Srinivasan
VP Product Management at Affinity Answers Corporation
Preethi Srinivasan is a professional with a strong background in Product Management & Engineering and Enterprise Analysis & Solution. Her main interests lie in these areas, among others, that keep her energized. Her Product Management experience includes a range of activities from market research and competitive analysis to incubating and developing ideation to production release. She has expertise in hosting large scale focus groups for surveys, defining business requirements, creating product visions, developing roadmaps, devising go-to-market strategies, conducting product demos, preparing sales collateral, and implementing Agile methodologies. Preethi is skilled in user scenarios, backlog grooming, prioritization, UAT, onsite/offshore team management, and ensuring overall delivery. She has also excelled in vendor research, integration, and management in various areas such as transportation management software, telematics, insurance data providers, background verification agencies, payment processors, factoring companies, helpdesk systems, ERP & accounting, and data analytics tools. In Enterprise Analysis and Solution, Preethi has handled tasks like platform modernization, product portfolio rationalization post M&A, providing vision and roadmap, and supporting CXOs in strategic decisions. Apart from her professional engagements, she is actively involved in meetups and relishes conversations on current trends in technology and business. Preethi Srinivasan has previously served as a Product Manager at Affinity Answers Corporation.