Prachi Tiwari is a highly motivated business executive, having worked with both established blue-chip companies and start-ups, across various industries such as FMCG, retail, e-com, real estate, luxury, infotech, financial services, and media. She has years of experience in consulting with various brands and establishments, in different CXO roles, and she currently works with Landor Mumbai's office. Tiwari is an expert in revenue enhancement, business and brand P&L management, business development, and operations management. Her expertise also includes strategy development and roll-out for a business and its brands, market segmentation, go-to-market planning, forward-looking initiation, brand experience design and activation, and leveraging diverse marketing approaches and tactics. Tiwari is highly adaptable to new products, markets, and industries, and embraces opportunities to define and execute strategies for business growth. She studied MBA in Marketing and Management at Birla Institute of Management Technology (BIMTECH) and has a Bachelor's degree in Commerce from Shri Ram College of Commerce.