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    Pinaki Datta

    CEO/co-founder at Routine

    Pinaki Datta is a seasoned professional with 13 years of Management Consulting experience, including 9 years with Big 4 firms, coupled with 5 years of core ecommerce and operations expertise in the retail sector. He possesses a deep understanding of current technologies, particularly in web, mobile, and CRM technologies. Pinaki has a track record of building and leading product management, operations, and PMO organizations from scratch, demonstrating his ability to align business objectives with practical strategies and processes. He values simplicity, standardization, transparency, and expectation management in his approach.