Phil Allen

Philip Allen is a highly experienced Senior Manager in the retail industry, with expertise in buying, sourcing, category management, private brand development, and merchandising. Having worked in both B2B and B2C markets and in various product categories, including printing, technology, and non-food, he has developed a versatile skill set that has led to significant growth in profitability in highly competitive markets.

Throughout his career, Philip has held numerous senior positions at various organizations, including Avansas.com, Office Depot, Vasanta, and Ryman. In his former role as Private Brand Director Europe at Office Depot - Europe, he was responsible for product development, category management, and retail execution, achieving significant growth in private brand sales.

At Vasanta, as Director Private Brand Strategy and Development, he led the strategic development of private brand, growing category sales in highly competitive markets. Notably, his successful collaboration with major brand owners and global manufacturers to develop and launch products has gained him a reputation as a results-oriented leader.

Philip is a motivated and commercially-focused leader who inspires teams to deliver profitable growth. His experience in driving revenue, developing private brand products, and building strategic partnerships makes him a valuable asset in the retail industry.