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Darren Peacock

Vice-President, Private Brands

Darren Peacock is a skilled leader with over 20 years of experience in merchandising, procurement, and global sourcing. He has worked in several Fortune 500 organizations within retail, e-commerce, catalog, business to business, and FMCG. His extensive background spans both the US and global markets. Darren's expertise includes strategic and tactical planning, negotiations, category management, P&L accountability, new product design, development, and launch. He is also an expert in relationship management, team building, operations and logistics, consumer and B2B products and services, wholesaling, and leadership. A former Senior Director, Contract Merchandising and Private Brand Director at Office Depot and a former European Merchandising Director at Office Depot Europe, his experience in managing complex matrix structures enables him to build effective teams and develop short, mid and long-term priorities. His track record includes growing top-line revenue by using category management techniques and building strong marketing programs, improving margin by vendor consolidation, product rationalization, and developing and executing private brand and global sourcing growth plans. Additionally, Darren has improved cash flow by effectively managing inventory.

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Location

Boca Raton, Florida, United States