Phil Lynch

CEO, Digital Products & Experiences at Manchester United

Phil Lynch is the CEO of Digital Products & Experiences at Manchester United, a position he has held since August 2022. Prior to this role, he served as the CEO of Media at Manchester United from January 2017 to September 2022. Lynch has been instrumental in transforming the club's digital strategy, focusing on enhancing fan engagement through various digital platforms, including the official Manchester United app, which has achieved significant global success.1 2 4

Lynch's career includes notable positions at major companies such as Yahoo! Inc. and Sony Pictures, where he held roles that involved digital distribution, media partnerships, and content management. His educational background includes a double major in Organizational Behavior Management and Sociology from Brown University.1 2

As CEO of Digital Products & Experiences, Lynch has emphasized the importance of leveraging data and technology to create personalized experiences for Manchester United's extensive global fanbase, which exceeds one billion followers. His leadership has contributed to the club being recognized for generating substantial "digital value" within the sports industry.2 3

Highlights

Mar 7 · standard.co.uk

Phil Lynch: Chelsea FC snare former media chief from Manchester ...

Mar 6 · eaintgotnohistory.sbnation.com

Chelsea set to appoint former Manchester United 'CEO of Media ...

May 27 · thestack.technology

Manchester United's Phil Lynch on building the club's digital footprint

Dec 7 · thestack.technology

Manchester United's CEO of Digital Products Phil Lynch - The Stack

Dec 6 · youtube.com

Phil Lynch, CEO, Digital Products & Experiences, Manchester United

Experience

CEO, Digital Products & Experiences at Manchester United (August 2022 - Present)

CEO of Media at Manchester United (January 2017 - September 2022), Director, Trading Board at Manchester United Foundation (May 2018 - Present), Board Member at Sock Panda (July 2014 - Present), VP Global Partnerships & Head of Media Partnerships at Yahoo! Inc. (December 2014 - January 2017), Senior Vice President, Digital Networks & Games at Sony Pictures & Crackle (April 2011 - December 2014), VP Digital Distribution & Strategic Partnerships at Sony Pictures (April 2009 - April 2011), Executive Director, Digital Distribution & Services at Sony Pictures (April 2008 - April 2009), Director, Digital Distribution and Services at Sony Pictures (April 2007 - April 2009), VP, Business Development at FUN Games (now The Game Show Network) (February 2006 - February 2007), Senior Manager, Business Development at IAC/InterActiveCorp: Gifts.com, ZeroDegrees (January 2004 - February 2006), Partner Marketing at Yahoo Music (August 2001 - December 2002), Syndication Services at Launch.com (May 2000 - February 2001)