Phil Cook

Phil Cook is an accomplished marketer in the sports industry, having garnered over 25 years of experience. His expertise lies in consumer insights and marketplace trends that enable him to deliver exceptional results. Phil has worked with the world's renowned sports leagues, federations, teams, and athletes, delivering game-changing innovation, brand campaigns, and strategic and executional excellence, among many others.

Phil has a bachelor's degree from Wilfrid Laurier University, and his track record highlights the successful integration of partnerships, both internal and external. He has served in various positions in Nike, including the Asia Pacific Brand Director, Sports Marketing Manager, Brand Marketing Director, Global Brand Marketing Integration Lead, and others. At WNBA, Phil is the Chief Marketing Officer, where he is responsible for spearheading the league's marketing strategies and promoting growth.

Phil's capacity to think in white space has helped him draw solutions from unexpected areas, enabling him to develop new ways of solving problems, particularly in our ever-changing sports world. He has extraordinary leadership skills, which reflect on delivering productivity through his clear understanding of what is expected of each team member and trust in their ability.