Phaedra P.

Purpose-driven digital inbound marketing strategist

Phaedra P., whose full name is Phaedra Perkins, is an experienced marketing professional currently serving as the Digital Marketing Director at Sondhelm Partners.1 2 She is based in Franklin, Louisiana, United States.1

Professional Background

Phaedra has over 20 years of experience in the marketing industry, with a strong focus on digital and inbound marketing strategies.1 Her career spans various roles and accomplishments:

Current Position: Digital Marketing Director at Sondhelm Partners since March 20201
CEO: Founder of Phierce Marketing LLC since October 20141
Previous Roles: Marketing Director at Comit Developers (2015-2016) and Founder of SLA-eConsulting LLC (2010-2016)1

Expertise and Responsibilities

At Sondhelm Partners, Phaedra manages several key areas of digital marketing:

Content strategy
Lead generation
Marketing automation
Search engine optimization (SEO)
Social media marketing programs
LinkedIn optimization2

Notable Achievements

Authored the "LinkedIn Marketer's Blueprint"
Achieved a nearly 3% overall LinkedIn B2B lead generation rate
Tripled revenue and streamlined processes for a growing marketing firm
Presented "LinkedIn – The Million Dollar Click" to a standing-room-only audience1

Additional Roles

Throughout her career, Phaedra has also held titles such as:

Podcaster
City Chamber President
eCommerce Educator
Keynote Speaker1

Phaedra Perkins is known for developing purpose-driven digital inbound marketing strategies, particularly for asset and wealth management firms. Her approach emphasizes ethical, transparent, and trustworthy marketing practices, as reflected in her company's core values of #BePhierce.1

Experience

CEO at Phierce Marketing LLC (October 2014 - Present)

Digital Marketing Director at Sondhelm Partners (March 2020 - Present), Marketing Director at Comit Developers (August 2015 - October 2016), Founder of SLA-eConsulting LLC (October 2010 - October 2016), Social Media Director at Web Sellers Circle (January 2011 - December 2011), Owner of WholesaleIncenseSticks (January 2004 - November 2011), Seller Advocate at Bonanza (March 2011 - October 2011)