Phaedra P.

Phaedra P., whose full name is Phaedra Perkins, is an experienced marketing professional currently serving as the Digital Marketing Director at Sondhelm Partners.12 She is based in Franklin, Louisiana, United States.1

Professional Background

Phaedra has over 20 years of experience in the marketing industry, with a strong focus on digital and inbound marketing strategies.1 Her career spans various roles and accomplishments:

• Current Position: Digital Marketing Director at Sondhelm Partners since March 20201
• CEO: Founder of Phierce Marketing LLC since October 20141
• Previous Roles: Marketing Director at Comit Developers (2015-2016) and Founder of SLA-eConsulting LLC (2010-2016)1

Expertise and Responsibilities

At Sondhelm Partners, Phaedra manages several key areas of digital marketing:

• Content strategy
• Lead generation
• Marketing automation
• Search engine optimization (SEO)
• Social media marketing programs
• LinkedIn optimization2

Notable Achievements

• Authored the "LinkedIn Marketer's Blueprint"
• Achieved a nearly 3% overall LinkedIn B2B lead generation rate
• Tripled revenue and streamlined processes for a growing marketing firm
• Presented "LinkedIn – The Million Dollar Click" to a standing-room-only audience1

Additional Roles

Throughout her career, Phaedra has also held titles such as:

• Podcaster
• City Chamber President
• eCommerce Educator
• Keynote Speaker1

Phaedra Perkins is known for developing purpose-driven digital inbound marketing strategies, particularly for asset and wealth management firms. Her approach emphasizes ethical, transparent, and trustworthy marketing practices, as reflected in her company's core values of #BePhierce.1