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    Peter Loving

    Founder and Product Designer specializing in SaaS growth

    Peter Loving is the founder of UserActive, a UX/UI design agency that helps SaaS companies optimize their user experiences and drive growth.1 Here are some key details about Peter Loving:

    Professional Background

    Peter has been working as a product designer for around 18 years.2 He founded UserActive in April 2020 and is based in Barcelona, Catalonia, Spain.

    Expertise and Services

    UserActive specializes in:

    • UX/UI design for B2B SaaS companies
    • Product strategy consulting
    • Implementing design sprints and workshops
    • Helping software companies develop user interfaces
    • Aligning products with customers' desired outcomes

    Peter works with B2B SaaS companies that have strong technical products but need design support to reach their full potential.

    Approach

    Peter's approach involves:

    • Conducting workshops and design sprints
    • Consulting on business goals and product strategy
    • Helping companies make significant product improvements
    • Providing sales teams with improved UI, messaging, and positioning ideas

    He aims to help SaaS companies overcome challenges like outdated interfaces, poor user experiences, and lack of product differentiation.

    Community Involvement

    Peter is also active in the SaaS community:

    • He created and manages the "SaaS Founders" Facebook group, which has over 14,000 members2
    • He serves as the Barcelona City Leader for SaaStock, Europe's largest SaaS event

    Through these efforts, Peter connects with SaaS founders, learns about their challenges, and provides a platform for networking and support within the industry.2

    Highlights

    Apr 8 · useractive.io
    Creating Opportunities With SaaS Acquisitions - UserActive
    Oct 30 · socialchamp.io
    Behind The Success of “SaaS Founders” - A Facebook Community
    Behind The Success of “SaaS Founders” - A Facebook Community
    Feb 24 · youtube.com
    Peter Loving: UI/UX Interfaces For Fast Growth SaaS with ... - YouTube
    Peter Loving: UI/UX Interfaces For Fast Growth SaaS with ... - YouTube
    May 30 · wayofproduct.com
    88 - “Unpacking the Product Design Role” - Peter Loving, Founder of ...

    Related Questions

    What inspired Peter Loving to start UserActive?
    How does Peter Loving's design sprint process work?
    What are some success stories from Peter Loving's clients?
    How has Peter Loving's career evolved over the years?
    What makes Peter Loving's approach to UX and UI unique?
    Peter Loving
    Peter Loving, photo 1
    Peter Loving, photo 2
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    Experience

    Founder at UserActive (April 2020 - Present)
    Product Designer (SaaS) at Peter Loving (January 2016 - Present), Barcelona City Leader at SaaStock (January 2019 - Present); Founder at Front Digital (October 2011 - Present); Web Designer at Peter Loving Design (September 2004 - January 2011)

    Education

    BSc, Product Design at Cardiff University (2004 - 2007)

    Location

    Barcelona, Catalonia, Spain