Pete Hancock

Pete Hancock is the Founder of Hancock Consulting, a firm that partners with startups to accelerate revenue, develop go-to-market strategies, and build and scale sales teams.1 He is an experienced startup advisor, consultant, and coach who leverages his extensive background in growing startups from $1M ARR to $750M ARR.14

Career Highlights

Pete began his career in the tech industry as employee #20 at Yelp.1 During his 11-year tenure at Yelp, he played a crucial role in the company's growth:

• Helped Yelp evolve from a scrappy startup to a multi-billion dollar public company
• Served as VP of Sales
• Contributed to Yelp's revenue growth from $1 million to over $750 million
• Built a rigorous sales program that trained thousands of Account Executives2

Current Focus

Today, Pete focuses on:

• Advising and consulting Seed to Series B startups1
• Coaching sales leaders through his course: "Sales Leadership that Delivers Results"
• Working with top companies like Classpass, Verkada, 7Shifts, LinkedIn, Flare, Fieldwire, and Kandji to develop their leadership teams1

Expertise and Interests

Pete has deep experience and interest in:

• Marketplaces
• SMB (Small and Medium-sized Businesses)
• Local businesses
• Travel industry
• Consumer software1

He is passionate about bringing innovative new products to market that improve daily life for millions of people and believes that technology should support and bring vibrancy to local communities.1

Personal

Originally from Maryland, Pete has lived and traveled worldwide. He currently calls Austin, Texas his home.1

Pete is known for his exceptional work ethic and is described as "nothing short of extraordinary to work with" by his colleagues.3 He is valued as an advisor, mentor, and true business partner who brings solutions to the table.3