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    Paul Nobile

    Founder, Generative Assent llc; Formerly: Managing Director/Head of Brand, iShares (BlackRock); Chief Marketing Officer (CMO), Eaton Vance; CMO, BNY Mellon (IM); CMO, Willis Towers Watson (WTW); CMO, Artivest (iCapital)

    Paul Nobile is an accomplished financial services and fintech marketer with over two decades of B2B2C commercial experience.

    He is renowned for being the architect behind the successful global challenger brand builds of iShares ETFs from 2000 to 2009.

    Paul has a proven track record of articulating transformational challenger brand strategies, orchestrating dynamic growth marketing campaigns, originating compelling content, and leading exceptional marketing and communications functions.

    His expertise spans across brand management, growth marketing, product & channel marketing, marketing analytics & technology, content marketing, referral marketing, public relations, performance marketing, advertising, media buying & sponsorship.

    Paul Nobile holds a Bachelor of Arts with dual majors in Public Relations & Political Science from Syracuse University.

    He has held significant roles in reputable organizations such as Cadre, Artivest - Powered by iCapital Network, Willis Towers Watson, BNY Mellon, Eaton Vance, and BlackRock.

    Highlights

    Feb 9 · bizjournals.com
    Anthem executive relishes career opportunities, competition: Paul ...
    Anthem executive relishes career opportunities, competition: Paul ...

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