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Panos Panay
Product Maker. Leads Amazon’s Devices & Services.
Panos Panay is currently the Senior Vice President of Devices & Services at Amazon, a position he has held since October 2023.2 He is a prominent figure in the consumer technology industry with a diverse and impressive career background.
Career Highlights
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Amazon: Panay leads Amazon's consumer electronics business, overseeing a wide range of products including Alexa, Echo, Kindle, Fire TV, Fire tablets, Ring, eero, Blink, and the Amazon Appstore. He is also involved in future-looking initiatives such as Zoox autonomous vehicles and Project Kuiper.3
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Microsoft: Prior to joining Amazon, Panay spent over 19 years at Microsoft, where he held several key positions2:
- Executive Vice President and Chief Product Officer
- Corporate VP for Microsoft Devices
- GM of Surface and PC Hardware
At Microsoft, Panay was instrumental in creating the Surface product line and developing Windows 11.3
Notable Achievements
- Created the Microsoft Surface line of premium devices in 20123
- Led the development and launch of Windows 11 in 20213
- Recognized for his creative vision in product development3
Education
Panay is known for his passion for product development and his focus on creating devices that simplify and enhance users' lives.1 His expertise spans hardware, integrated services, and operating systems, making him a versatile leader in the technology industry.2
Highlights
Announced today: 6 new Alexa+ integrations including @SamsungTV, @BMW vehicles, @BoschGlobal coffee machines, @ouraring, and more. Check it out: https://t.co/uIcGQwnl5T #CES2026
What a year. Proud of all the big ideas, exciting progress, and incredible builders across @amazon Devices & Services. Can’t wait for what’s ahead in 2026. #NewYear2026 https://t.co/4y0Rl6fDL8


