Pamela Baxter

Pamela Baxter is a prominent figure in the beauty industry, serving as the Co-Founder and CEO of Bona Fide Beauty Lab, a beauty incubator established in 2016. The lab focuses on supporting female-led beauty businesses by providing them with funding and management resources to accelerate their growth.135

Baxter has an extensive background in the luxury beauty sector, having held significant roles at major companies. Prior to her current position, she was the President and CEO of Parfums Christian Dior for North America and the President of LVMH Beauty North America, where she played a crucial role in revitalizing brands like Dior and Fresh. Her career also includes over two decades at Estée Lauder Companies, where she was instrumental in launching successful brands and products.234

In addition to her work at Bona Fide Beauty Lab, Baxter has served as an Operating Partner at MidOcean Partners and is involved with various boards, including BH Cosmetics.45 Her leadership and strategic insights have made her a respected figure in the beauty industry.