Oxana Seregina

Oxana Seregina is a highly accomplished professional currently serving as the Head of Advertising and Big Data projects at MTS Group (Stream LLC).12 With a career spanning over 13 years and 4 months at MTS Group, she has established herself as a key figure in the company's advertising and data initiatives.1

Professional Background

Seregina's expertise lies in the intersection of economics, marketing, and big data analytics. She has demonstrated a proven track record of success in these areas throughout her career. Her role at MTS Group involves overseeing strategic marketing efforts and financial control, particularly in relation to advertising and big data projects.2

Education

Oxana Seregina is an alumna of Novosibirsk State University (NSU).3 This educational background has likely contributed to her analytical skills and expertise in handling complex data-driven projects.

Skills and Expertise

As the Head of Advertising and Big Data projects, Seregina is responsible for:

1. Leading advertising initiatives
2. Managing big data projects
3. Implementing strategic marketing plans
4. Overseeing financial control in her department

Her position suggests she possesses strong leadership skills and a deep understanding of how to leverage big data for advertising and business growth.24

Company Context

MTS Group, where Seregina works, is a significant player in the telecommunications industry. The company has been investing in big data capabilities, with projects aimed at various applications including domestic tourism development and investment attraction.5 Seregina's role likely involves utilizing these big data resources to drive advertising effectiveness and business insights for the company.