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Orapan Hongchintakul
Brand strategy. Marketing. Digital. Communication.
Orapan Hongchintakul is a highly experienced Branding and Marketing professional with a rich background spanning over 15 years in corporate, SMEs, and agency settings.
She has held various management roles focusing on branding, digital marketing, and communication strategies, showcasing a deep understanding of digital-led brand management tactics.
Orapan is skilled in leading brand and marketing initiatives with a strong digital emphasis, demonstrating expertise in integrated marketing and digital strategies.
Her career highlights include successfully driving strategic projects within diverse multi-discipline organizations, utilizing her planning, project management, and problems solving abilities to achieve key objectives.
She also possesses hands-on experience with digital marketing tools, platforms, and graphic design software.
Orapan pursued her education by obtaining a Master's Degree from Singapore Management University, a Master of Business Administration (M.B.A.) from the University of Denver, and a Bachelor's Degree from Thammasat University.
Throughout her career, Orapan has held various significant roles in prestigious organizations such as Self-Employed as a Brand and digital marketing consultant, CARA Unmask as Co-Founder and Chief Marketing Officer, and SPD as a Consultant in Volunteering (probono consulting).
Her tenure at AccorHotels included key positions like Director of Digital Marketing for Global Marketing Luxury and Upscale Brands, Director of Online Marketing & Communication for Sofitel Asia Pacific, Regional Director of Marketing & Communication for Sofitel South East Asia, and Marketing Manager for South East Asia.
Prior to that, she served in roles such as Account Manager at QUO Global, Client Service Manager at Format & Partners Ltd., General Affair Manager at Wanchai Development Co., Ltd., and Analyst in Investor Relations and Information Center at the Industrial Finance Corporation of Thailand.