Oluseyi Oladejo

Oluseyi Oladejo is a seasoned marketing research and consumer insights professional with a wealth of experience in business development, marketing, and portfolio planning. With a background in Statistics, he possesses a strong analytical mindset and is an expert in quantitative and qualitative research methods. Oluseyi has worked with various brands and markets across West Africa, delivering advanced statistical analysis techniques such as segmentation and modeling, conjoint analysis, and brand choice driver.

Oluseyi has held various positions, including Country President at Ipsos in Ghana, where he led the company's operations in the country. He has also served as the Head of Marketing and Deputy Managing Director at Ipsos Nigeria, and Regional Marketing Research Director and Marketing Research Director. As the Consumer Insights, Innovation Planning, and Research Manager at Guinness Nigeria Plc, he was instrumental in driving the company's consumer understanding and innovation development. At Guinness Ghana Breweries, he served as the Consumer Planning and Research Manager.

His skills in data interpretation, presentation, and visualization have helped organizations make critical business decisions. Oluseyi holds a Bachelor of Science in Statistics from the University of Ibadan and an MBA in Business Administration from Delta International University.