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Nitasha Ranganath
Consultant & Advisor - Growth, Brand, Experience
Nitasha Ranganath is an experienced operator in the realm of disruptive consumer products and services, focusing on centralized leadership of the customer journey to enhance revenue and brand experience.
With a background that includes leading teams at Stitch Fix and Casper, Nitasha has successfully integrated marketing, digital product management, merchandising, operations, and customer support to drive growth and enhance customer lifetime value and NPS.
Currently, Nitasha is involved in working with direct-to-consumer (DTC) and omni-channel consumer brands, specializing in areas such as conversion and retention strategies, customer journey mapping and service design, subscription and membership models, brand/product positioning, customer support optimization, and retail experience enhancement.
Her educational background includes a B.S. in Industrial and Systems Engineering from the University of Southern California, where she achieved Dean's List recognition, and she also attended The Harker School.
Having held key roles such as Director of Experience Strategy and Director of Retention & Engagement at Casper, as well as managerial and analytical positions at Stitch Fix and ZS, Nitasha brings a diverse skill set and a keen focus on delivering impactful and customer-centric solutions to high-growth startups and established brands alike.
Outside of work, Nitasha has a deep interest in food, beverage, and innovative service experiences, making her a well-rounded professional with a broad range of expertise in consumer-focused industries.