Nisha Prasad, MBA

Nisha Prasad is an experienced business operations and marketing professional currently working as the Associate Director of Marketing Operations at World Education Services.1 Her career history includes:

Professional Experience

• Associate Director, Marketing Operations at World Education Services (February 2023 - Present)1

• Head of Marketing Revenue Operations & Analytics at Teamwork (May 2021 - December 2022)1

  • Led a high-performing team of operational experts
  • Analyzed full-funnel business performance
  • Oversaw marketing tech stack and led evaluation of marketing automation tools
  • Collaborated on delivering strategic marketing dashboards

• Assistant Director, Marketing Operations at ITHAKA (August 2018 - May 2021)1

  • Managed marketing automation roadmap
  • Partnered with technical teams to streamline operations and measure campaign effectiveness
  • Produced cross-channel business intelligence dashboards

• Senior Email Campaign Manager and Email Campaign Manager at ITHAKA (2012 - 2015)1

  • Designed email marketing strategies
  • Optimized campaigns for performance
  • Managed B2B awareness and lead generation campaigns

Skills and Expertise

Nisha's expertise spans:

• Business operations
• Marketing strategy and operations
• Technology and process management
• Analytics and data-driven decision making
• Team leadership and development

Her LinkedIn profile describes her as striving to "make things better" in both her professional and personal life.1