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Nina Fernandes Andreev
Conversion Rate Optimisation & Data | Ex Dyson, New Look, News Corp & Paddy Power Betfair
Nina Fernandes Andreev is a professional in the field of website optimization and conversion rate optimization (CRO). She currently works as a CRO Analyst at Pet Drugs Online, a company based in Lyneham.14 Nina has over 500 connections on LinkedIn, indicating a strong professional network in her industry.1
Career Progression
Nina's career has shown recent advancement in the CRO field:
- As of October 25, 2024, she has started a new position as CRO Lead at blubolt, a Shopify Plus Partner Agency.2 This move suggests growth in her career and expertise in conversion rate optimization.
- Prior to this, she worked as a CRO Analyst at Pet Drugs Online.4
- She has also been associated with AWA digital, where she was described as a key member of their team.3
Professional Achievements
Nina has demonstrated success in her field:
- She was part of a team that won the UK User Experience of the Year Award with their client, Canon EMEA, at the UK eCommerce Awards.5 This achievement highlights her skills in user experience optimization.
- She has shown expertise in communicating the ROI of CRO, which is crucial for demonstrating the value of optimization efforts to stakeholders.4
Professional Interests
Based on her LinkedIn activity, Nina appears to be passionate about:
- Conversion Rate Optimization (CRO)
- User Experience (UX)
- E-commerce optimization
- Digital marketing strategies
Nina Fernandes Andreev's LinkedIn profile and activities reflect a professional who is actively engaged in the CRO and digital optimization space, with a track record of success and continuous career growth.