Nikki Patel

Nikki Patel is the Director of Business Intelligence at Rush Street Interactive, a prominent online gaming and sports betting company. She holds a Bachelor's degree in Mathematics and Statistics from the University of Illinois at Urbana-Champaign, which has provided her with a strong analytical foundation essential for her role in business intelligence.

In her career, Nikki has progressed through various positions at Rush Street Interactive, starting as a CRM Manager, then advancing to Director of CRM before assuming her current role as Director of Business Intelligence. This trajectory highlights her expertise in data-driven decision-making and strategic planning within the digital gaming sector.

Before joining Rush Street, Nikki gained experience as a Manager of Social Marketing Analytics at Scientific Games and as a Senior Staff Marketing Analyst at Williams Interactive. Her early career included an engineering internship at Milplex Circuits Inc., which contributed to her technical skills and analytical capabilities.

Nikki Patel's diverse background in customer relationship management, marketing analytics, and business intelligence positions her as a key player in driving organizational growth through strategic insights and data analysis.