Niki Arias

Niki Arias is a seasoned brand and marketing expert, known for her ability to transform innovative ideas into tangible business growth.

As a key member of executive teams, Niki excels at setting and achieving company-wide objectives, driving sales, and executing marketing strategies that enhance business performance and increase revenue.

With a comprehensive background in B2B, B2C, and global/emerging markets, Niki has successfully led high-performing teams to establish new benchmarks of excellence.

Drawing on her experience in private equity, Niki has been instrumental in driving growth and overseeing acquisitions in domestic and international markets.

Her expertise is deeply rooted in B2B marketing, where she seamlessly transitions between hands-on marketing communications work and strategic leadership, showcasing her ability to build and manage teams effectively.

Niki Arias holds a Bachelor of Science degree from Illinois State University and has held key positions such as VP of Sales and Marketing, Director of Marketing, and Marketing Manager at REV UP BRANDS.