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Nicole Berx
Dedicated to integrating academic research with practical applications | Passionate about Human-Robot Collaboration and Systemic Safety | Advisor & Start-up Mentor | Co-founder The House of Marketing
Nicole Berx is an accomplished professional with a diverse background in innovation, research, and marketing. She currently serves as the Innovation Manager at FlandersMake@UGent – Corelab CVAMO, a position she has held since June 2024.1 Her career is characterized by a focus on integrating academic research with practical applications, particularly in the areas of human-robot collaboration and systemic safety.1
Professional Background
Nicole's career spans several decades and includes notable achievements:
Academic and Research::
- Completed a PhD in Engineering Science at KU Leuven (2020-2024), focusing on collaborative robots and systemic safety1
- Currently works as a Research Assistant at KU Leuven Faculty of Science, studying systemic safety in collaborative robots1
Entrepreneurship and Marketing::
- Co-founded The House of Marketing in 1994, demonstrating her entrepreneurial spirit1
- Developed expertise in data-driven marketing and new technologies1
- Remained active with Quanteus Group until 2019 after The House of Marketing's acquisition in 20141
Industry Experience::
- Held positions at major companies including Schöller (now Nestlé), Warner Lambert, and British American Tobacco1
- Gained experience in international marketing, product management, and sales administration1
Current Focus and Interests
Nicole's current work revolves around:
- Digitization and cyber-physical systems (Industry 4.0) and their impact on society and organizations1
- Human-Robot Collaboration and Systemic Safety1
- Data-driven solutions, GDPR, and Augmented Intelligence1
Additional Roles
Beyond her primary position, Nicole is involved in:
- Mentoring startups through The Birdhouse, a Belgian accelerator program1
- Serving as an Associate Member of Women on Board Belgium1
Education
Nicole's educational background includes:
- PhD in Engineering Science from KU Leuven (2020-2024)1
- Master of Science in Information Technology from the University of South Carolina (1980-1982)1
- Postgraduate studies in Big Data & Analytics from KU Leuven (2018-2019)1
- Certification in European Data Protection from Solvay Brussels School of Economics and Management (2018)1
Nicole Berx's LinkedIn profile (username: nicoleberx) reflects her commitment to lifelong learning and her passion for bridging the gap between academic research and practical applications in the field of human-robot collaboration and systemic safety.