Natalie Purbrick Pollard

Natalie Purbrick is the Global Creative Director at Uber Eats, a position she has held while leading various significant marketing campaigns for the brand. Her role involves overseeing a team responsible for brand development, creative direction, and the execution of marketing strategies across multiple platforms.

Career Overview

Purbrick's tenure at Uber Eats has been marked by her involvement in major campaigns such as "Uber Don't Eats," which was recognized at the Clio Awards, and the "Let’s Eats" branding campaign in the U.S. She has played a crucial role in evolving the Uber Eats brand identity through multiple rebranding efforts, ensuring that the visual identity resonates with a global audience while maintaining local relevance.124

Creative Leadership

In her capacity as Global Creative Director, Purbrick collaborates with various agencies and internal teams to create compelling narratives that engage consumers. Her work emphasizes emotional connection and brand storytelling, aiming to inspire and attract customers through innovative marketing approaches.24

Educational Background

Natalie Purbrick graduated from Tulane University, which has contributed to her diverse skill set in creative direction and marketing within the tech and food delivery sectors.3

Current Location

She is based in the San Francisco Bay Area, where she continues to influence the creative landscape of Uber Eats and its global marketing initiatives.3