Natalie LaBella

Natalie LaBella currently serves as the Senior Vice President of Communications and Marketing at the American Apparel & Footwear Association (AAFA). In her role, she is responsible for driving integrated marketing communications and media relations across the association, which represents over 1,000 consumer brands in the apparel and footwear sectors.13

Professional Background

Before joining AAFA, LaBella worked as a consultant for the National Restaurant Association, where she managed sustainability initiatives within the restaurant industry. Her experience also includes supporting various U.S. government departments, such as the Department of Energy, the Environmental Protection Agency, and the International Trade Administration at the Department of Commerce.1

LaBella holds a Bachelor of Arts from Indiana University, Bloomington, and an advanced certificate in marketing from the Georgetown University School of Continuing Studies.1

Key Responsibilities

In her current position, LaBella manages:

• AAFA’s website and publications
• Marketing initiatives for membership events
• Press engagement and earned media strategies

Her expertise encompasses program management, marketing, brand integrity, and advocacy within the industry.12

Career Progression

LaBella's journey at AAFA began as a Marketing Manager before her promotion to Senior Vice President. She has consistently demonstrated her capability in enhancing the association's communication strategies and stakeholder engagement.45

For more information about her professional journey, you can find her LinkedIn profile under the username nataliechadwick1.2