Natalia Novikova is an accomplished marketing professional with over 18 years of experience in the field. With over 8 years in key leadership positions, Novikova has a proven track record of developing and implementing long-term strategic plans that are based on corporate objectives and policies. Her proficiency in the implementation of the entire range of marketing tools and competence in key marketing trends, including digital marketing, customer-oriented approach, and increasing marketing efficiency makes her a valuable asset to any organization. Novikova has also conducted a variety of corporate sessions such as strategic, brainstorming, and marketing executive sessions. She has had interdisciplinary cooperation with departments such as sales, finance, procurement and logistics, registration and certification (RU - medicine, FSC, CE, E1 - wood). Novikova has worked mostly in industrial marketing, including composite material, engineering building construction, and woodworking. She also has experience in medical marketing in the field of distribution and commercial medicine, where her skills were utilized by organizations such as NKclinic имплантологический центр and Бостонский Институт Эстетической Медицины. Novikova has a Professional Diploma in Marketing from the London School of Marketing, a Bachelor's degree in Industrial Marketing from Moscow State Aviation Technological University, and a qualification in Management and Basic Accounting from the Economics School in Moscow #188.