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Mya James
Professional Background
Mya James is a distinguished marketing operations leader, with an impressive track record of success across several esteemed organizations. Mya is currently serving as the Leader of Marketing Operations at LiveRamp, where her strategic insights and leadership are instrumental in driving innovative marketing initiatives. Her role involves optimizing processes and enhancing operational efficiencies to ensure that marketing strategies align effectively with business goals. Prior to this, Mya held the prestigious position of Head of Marketing Operations at Cisco Meraki, where she was responsible for leading a talented team that executed high-impact marketing campaigns designed to enhance brand presence and accelerate growth.
Mya's career trajectory is a testament to her expertise in marketing and sales operations. She served as the Director of Marketing Operations, Sales and Account Development at New Relic, Inc., where she played a vital role in streamlining marketing efforts and developing account strategies that significantly increased customer retention and engagement. Her foundational experiences include positions as the Director of Sales Operations at App Annie and RingCentral, where she honed her skills in managing sales processes, bridging gaps between sales and marketing teams, and driving revenue growth through effective operational strategies.
Her journey in the field began with her impactful work at Cisco, where she transitioned from a Project Manager in Sales Operations to key managerial roles, showcasing her growth mindset and ability to adapt to new challenges. Mya’s extensive background in sales and marketing operations is complemented by her early contributions at companies like Webex, Verisign, and her foundational role as an Administrative Assistant at Hi-Tech Law, which equipped her with a comprehensive understanding of business operations and customer engagement.
Education and Achievements
Mya James is a graduate of the University of Phoenix, where she studied Business Administration with a focus on Management. This solid educational foundation not only provided her with essential knowledge but also instilled in her a passion for understanding business dynamics, which has been crucial throughout her career. Mya’s academic experience cultivated her leadership skills, analytical thinking, and strategic planning capabilities, which she has since applied to a myriad of marketing operations roles.
Mya has consistently demonstrated her commitment to excellence and continuous improvement. Her work has led to implementations of innovative marketing technologies and methodologies that have significantly improved the customer experience across multiple sectors. Her roles have allowed her to develop a deep understanding of both B2B and B2C marketing landscapes, making her a versatile asset to any organization. Moreover, under her leadership, several marketing campaigns received recognition for their creativity and effectiveness, further solidifying her standing as an acclaimed professional in her field.
Achievements
Throughout her career, Mya James has achieved substantial milestones that highlight her capabilities. As the Leader of Marketing Operations at LiveRamp, Mya has successfully overseen efforts that have maximized ROI from marketing initiatives, thereby enhancing overall sales performance. At Cisco Meraki, she was instrumental in reshaping the company’s marketing operations framework, leading to increased brand visibility and market penetration within the tech industry.
In her tenure at New Relic, Mya played a key role in the development of strategic programs that significantly improved customer onboarding experiences and overall engagement metrics. Her time with App Annie and RingCentral saw her implementing innovative sales operations strategies that bridged operational gaps, which was crucial for aligning the sales teams' objectives with the marketing goals of the companies.
Mya’s early career achievements also set the tone for her future successes—her time as a Senior Sales Executive at Verisign was noted for consistently exceeding sales targets and enhancing customer satisfaction, demonstrating her innate ability to connect with clients and understand their needs. Her administrative role at Hi-Tech Law further cemented her foundational skills in operations management, organization, and communication, setting the stage for her future accomplishments.
In summary, Mya James’s journey in marketing and sales operations exemplifies resilience, knowledge, and expertise. Her academic background from the University of Phoenix, combined with her extensive experience across various leading technology companies, positions her as a prolific figure in the realm of marketing operations. With a focus on strategic enhancement and operational excellence, Mya continues to impact the marketing landscape, driving success in every endeavor she undertakes.