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Molly Lampert
Manager, Influencer Marketing at SKIMS
Professional Background
Molly Lampert is a dynamic and driven professional who has made significant strides in the field of influencer marketing, particularly in the entertainment and media sectors. Currently, she holds the position of Manager of Influencer Marketing at SKIMS, where she has been instrumental in bridging the gap between fashion and digital influence. Her role involves cultivating relationships with key influencers, strategizing impactful marketing campaigns, and leveraging social media platforms to enhance the brand's appeal and reach.
Prior to her current position, Molly amassed a wealth of experience within reputable organizations. She served as Manager of Talent & Influencers at United Entertainment Group, where she handled exclusive talent management, ensuring that the voice of the brand resonated authentically in the influencer landscape. Her keen understanding of both the creative and business aspects of the entertainment industry has allowed her to develop programs that effectively engage audiences while driving brand awareness.
Molly's earlier roles included Assistant to notable agents like Janet Carol Norton and TV Literary Agent Katie Cates at ICM Partners, along with assistance at Resolution Talent & Literary Agency. These foundational experiences provided her with a comprehensive understanding of the intricacies of talent representation and the inner workings of the entertainment business. Furthermore, her role as Social Media Specialist at Southwest Legal Group showcased her ability to engage audiences through tailored content strategies, proving her versatility across different sectors.
Education and Achievements
Molly is a proud graduate of the University of Arizona, where she earned her Bachelor of Arts (BA) degree in Arts, Entertainment, and Media Management. This educational background laid the groundwork for her career in a fast-paced and ever-evolving industry. She also minored in Communications, equipping her with essential skills in effective messaging and audience engagement — both critical in her professional journey. Prior to her collegiate education, she honed her foundational skills at Calabasas High School, where her passion for arts and media flourished.
Molly's career trajectory highlights her adaptability and commitment to professional growth. During her time as a Sales and Marketing Representative at both Mobilizing Marketing and ZonaHomePage, she developed vital skills in market analysis, client relations, and strategic brand positioning. These roles further contributed to honing her marketing acumen, which she continuously utilizes in her influencer marketing strategies today.
Achievements
Throughout her career, Molly Lampert has garnered noteworthy accolades due to her innovative approach to influencer marketing and her unwavering commitment to excellence in the media landscape. Her ability to identify trends and forecast industry shifts has not only benefited her employers but also enhanced the influencer campaigns she manages.
She is known for her spearheading successful influencer collaborations that drive engagement and foster strong community ties between brands and audiences. Her strategic mindset and meticulous planning have led to impressive results in terms of reach, brand loyalty, and consumer interaction.
Molly’s impressive body of work reflects her dedication to the arts, media, and entertainment sphere, making her a leading figure in influencer marketing and a valuable asset to any project she undertakes.