Mohammed Hegazi

Mohammed Hegazi is a seasoned professional with a rich background encompassing over 25 years of experience in developing and implementing effective marketing strategies within dynamic and competitive landscapes.

With a strong focus on building brands and cultivating customer-centric value propositions to foster business growth and enhance brand equity, Mohammed has a proven track record of success driven by insights and results-oriented thinking.

His expertise extends to devising commercial business strategies, crafting comprehensive marketing plans, and nurturing key relationships, reflecting his adeptness in strategic business development.

As a proficient team leader, Mohammed possesses exceptional commercial awareness and a history of steering high-performance teams towards success, drawing on his deep understanding of local sensitivities and diverse marketing domains like brand, digital, campaigns, events, acquisition, and loyalty.

Mohammed Hegazi pursued his education at The American University in Cairo, where he studied a Bachelor of Science in Computer Science, Business Administration, and Mass Communication.

Throughout his career, Mohammed has held prominent roles in various organizations, including serving as the Head of Brand, Partnerships and Media for EMEA at HSBC, where he showcased his strategic prowess and leadership skills.

His tenure at HSBC also saw him excel in roles such as the Head of Digital Marketing & Acquisition for MENAT, Head of Marketing in Egypt, and Regional Head of Sponsorship, Brand, and Wealth, highlighting his versatility and proficiency in diverse marketing functions.

Prior to his tenure at HSBC, Mohammed Hegazi gained valuable experience in roles such as Senior Marketing Manager and Senior Category Manager at HSBC, along with positions at Americana Foods, Hero Group, Citi, and Henkel, where he honed his skills across product management, marketing services, and brand development.

With a career spanning multiple renowned organizations and a comprehensive skill set encompassing marketing strategy, brand management, team leadership, and commercial acumen, Mohammed Hegazi stands as a seasoned marketing professional with a wealth of experience and expertise.