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    Miran Maric

    SVP, Strategy & Innovation at Asbury Automotive Group

    Miran Maric is an accomplished professional, currently serving as the Vice President (VP) and Chief Marketing Officer (CMO) for all Asbury Automotive Dealerships. With a team of 26 marketers under his guidance, Miran specializes in various areas including SEO, SEM, Web Development, Graphic Design, Social Media, and paid media strategies. Renowned as the youngest CMO in the Fortune 500, Miran holds a NADA Academy Graduate title alongside being a 6th-grade spelling bee champion.

    During his tenure as the National Digital Marketing Manager, Miran Maric played a pivotal role in initiating a digital marketing paradigm shift within Chrysler, both regionally and at the headquarters. A catalyst for change, he introduced Chrysler's Regional Business Centers to aggressive in-market digital media strategies, paving the way for industry innovation and collaboration. Additionally, he spearheaded the creation of the automotive sector's first digital co-op program benefitting over 2,400 Chrysler dealers nationwide.

    Miran's professional journey includes significant contributions such as training and mentoring over 40 digital managers, establishing integrated digital marketing teams, and implementing cutting-edge marketing tactics focusing on SEO, SEM, and other digital media strategies. His proactive approach led to the development and launch of an integrated shopping experience in LHM stores, enhancing customer transparency and information accessibility.

    With a background in Business Economics & Business Administration from the University of Arizona - Eller College of Management, Miran Maric's expertise spans various roles including Senior VP of Strategy & Innovation, Digital Marketing Manager at Chrysler, Director of Marketing at Asbury Automotive Group, and more. His comprehensive experience bridges the gap between traditional and digital marketing realms, driving success through innovation and strategic leadership.

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    Location

    Atlanta Metropolitan Area