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Gratiela Ion
CX & Commerce Lead -> Journey Redesign ¦ Digital Strategy ¦ Digital Marketing ¦ Direct to Consumer ¦ E-commerce strategies ¦ UX EMBA in "Intraprenurial`Leadership" @Geneva University
Mioara-Gratiela Ion is an innovative Customer Experience Professional with a rich background in serving customers and connecting brands through digital platforms. She is dedicated to creating impactful experiences that drive brands forward and is known for her strategic guidance in achieving organizational goals and transforming customer experiences. Mioara's expertise lies in strategy development, international markets, journey redesign, UX, business model design, commercial strategy, Direct to Consumer operational models, and digital & culture change. With a Bachelor's degree in Communication and Media Studies from Universitatea „Spiru Haret” din București and an EMBA in Entrepreneurial Leadership, Digital Communication, and Media/Multimedia from the University of Geneva, she brings a solid educational foundation to her professional endeavors. Currently serving as the Customer Experience Lead at Isobar, Mioara has held key roles in renowned organizations such as Philip Morris International, eMAG, DSV, Delamode Romania, and GEODIS, showcasing her diverse skill set and adaptability in various industries.