Mindy Sher

Mindy Sher is an experienced brand strategist and customer research professional currently working as the Director of Customer Research and Insights at a startup in stealth mode.1 Her expertise lies in connecting consumer behaviors and needs to businesses and brands.

Professional Background

Mindy has a strong background in research and strategy. She is known for her ability to uncover valuable insights that help teams innovate and develop new ideas.2 Her skills in consumer research and brand strategy make her well-suited for her current role in a startup environment.

Current Role

As the Director of Customer Research and Insights at a stealth mode startup, Mindy is likely responsible for:

• Conducting in-depth consumer research
• Analyzing customer behavior and preferences
• Providing strategic insights to guide product development
• Supporting the startup's growth and innovation efforts

Previous Experience

While specific details about her past roles are limited, it's evident that Mindy has worked in customer-focused positions. She has been praised for her excellent research and strategic capabilities, which have helped teams find opportunities for innovation.2

Startup Involvement

In April 2020, Mindy posted on LinkedIn about her startup hiring Senior Product Designers for both consumer app and internal tools/enterprise sides.3 This indicates her involvement in a growing startup that was actively expanding its team and developing various product offerings.

Skills and Expertise

Based on her background and current role, Mindy's key skills likely include:

• Consumer behavior analysis
• Market research
• Brand strategy
• Customer insights
• Product development support
• Strategic thinking

Mindy Sher's expertise in customer research and brand strategy, combined with her current role in a stealth mode startup, suggests she is a valuable asset in driving customer-centric innovation and growth for emerging businesses.