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Mike Shatzkin
Consumer Insights at Ingram Content Group
Mike Shatzkin is a data-driven book marketer with a focus on publishing strategy and marketing technology.
With over 10 years of experience, he excels in publishing, market research, and data analysis, aiming to assist authors and publishers in enhancing their business, boosting sales, and enhancing their connection with readers.
Mike studied Bachelor of Arts, Art & Media at Brown University and has a diverse work history in various roles.
He has held significant positions such as Consumer Insights Manager and Product Manager at Ingram Content Group, and Co-Founder and Director of Product Marketing at OptiQly.
Additionally, Mike has been involved in roles like Partner at The Logical Marketing Agency, Director of Operations at Publishers Launch Conferences, and Senior Consultant & General Manager at The Idea Logical Company.
His early career includes positions like Data and Evaluation Specialist at Ready to Learn Providence, AmeriCorps Member at Ready to Learn Providence, and Help Desk Student Manager at Brown University Computing and Information Services.