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    Mike Shatzkin

    Consumer Insights at Ingram Content Group

    Mike Shatzkin is a data-driven book marketer with a focus on publishing strategy and marketing technology.

    With over 10 years of experience, he excels in publishing, market research, and data analysis, aiming to assist authors and publishers in enhancing their business, boosting sales, and enhancing their connection with readers.

    Mike studied Bachelor of Arts, Art & Media at Brown University and has a diverse work history in various roles.

    He has held significant positions such as Consumer Insights Manager and Product Manager at Ingram Content Group, and Co-Founder and Director of Product Marketing at OptiQly.

    Additionally, Mike has been involved in roles like Partner at The Logical Marketing Agency, Director of Operations at Publishers Launch Conferences, and Senior Consultant & General Manager at The Idea Logical Company.

    His early career includes positions like Data and Evaluation Specialist at Ready to Learn Providence, AmeriCorps Member at Ready to Learn Providence, and Help Desk Student Manager at Brown University Computing and Information Services.

    Highlights

    Nov 1 · The Independent
    Why Stephen King battled his publisher to stop the $2.2bn merger of ... - The Independent
    Why Stephen King battled his publisher to stop the $2.2bn merger of ... - The Independent
    Aug 23 · The Independent
    Why Stephen King turned on his own publisher in a battle over the future of the book industry - The Independent
    Mike Shatzkin
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    Location

    New York, New York