Jess Johns

Jess Johns is the Director of Analytics at Sourcebooks, a prominent independent publisher based in Chicago. She assumed this role on November 28, 2022, as part of an initiative to expand the company's data team and enhance its analytical capabilities. Her responsibilities include developing data infrastructure, optimizing data processes, and utilizing tools like Microsoft's Power BI for better forecasting and modeling.13

With over 15 years of experience in publishing and marketing strategy, Jess has a strong background in technology, product development, business intelligence, and analytics. Before joining Sourcebooks, she held a managerial position focused on consumer insights at Ingram.24 Her expertise is expected to significantly contribute to Sourcebooks' growth by leveraging data to support authors and retail partners more effectively.13

In her own words, Jess describes herself as a "book publishing professional by trade and a data nerd, designer, and storyteller at heart," reflecting her passion for both literature and analytics.5