Mike Benson

Mike Benson is the Co-Owner and Chief Creative Officer (CCO) of Berliner Benson, a creative brand agency with offices in Brooklyn, New York and Oxford, UK.24 Here are some key details about Mike Benson and his role:

Professional Background

Mike Benson has extensive experience in branding, marketing, and creative direction:

• He co-founded Berliner Benson in 2010 with Claire Berliner.4
• Prior to Berliner Benson, he worked as a Creative Director at Wolff Olins in London and New York, leading project teams across various industries.3
• His career includes roles as a copywriter and creative director at agencies like Magic Hat / McCann Erickson.1

Expertise and Focus

At Berliner Benson, Mike Benson specializes in:

• Strategic brand writing, including brand storytelling, positioning, and voice development.2
• Creative direction for branding and marketing projects.4
• Working with clients in industries such as Arts & Culture, Technology, Sport, Environment, and Professional Services.4

Approach to Branding

Mike Benson and Berliner Benson emphasize:

• Creating "brave and beautiful brands that bring meaningful results".4
• Viewing branding as a combination of action and communication.4
• Developing brand strategies that help organizations connect with their audiences and make a positive impact.4

LinkedIn and Contact Information

• Mike Benson's LinkedIn username is yesmikebenson.5
• He is based in the United Kingdom.3

Mike Benson's work at Berliner Benson focuses on helping brands tell their stories, define their voices, and create meaningful connections with their audiences through strategic and creative brand development.24