Andrew Benson

Andrew Benson is a prominent figure in the field of digital media and product marketing, currently serving as the Product/Brand Marketing Director at Cycling '74, a company known for its innovative software tools for music and visual arts. Based in Los Angeles, California, Benson has been with Cycling '74 since 2005, having joined the company shortly after graduating from art school. His initial role involved providing on-site support and quickly evolved into a focus on product marketing and brand development.13

Benson's journey with Cycling '74 began when he was tasked with learning Jitter, a visual programming language for multimedia processing. His expertise in Jitter led him to create influential content, including the popular "Jitter Recipes" series, which serves as a guide for users exploring visual effects within the software.23 Throughout his career, he has also contributed to various design projects and marketing strategies that have significantly shaped the company's brand identity.

In addition to his marketing role, Benson is an accomplished artist whose work spans from small GIFs to large-scale graphics for festivals and concerts. His artistic practice often intersects with technology, reflecting his background in sound art and performance.12 This blend of artistic and technical skills has made him a valuable asset to Cycling '74, where he continues to influence both product development and community engagement.