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    Michelle Weinrich

    Consumer Promotions/Shopper Marketing Director – Project Optimus at Mars

    Michelle Weinrich is a seasoned marketing professional with a strong background in global marketing operations.

    She holds a Bachelor's Degree in Business Science with a focus on Marketing & Economics from the prestigious University of Cape Town.

    Currently, Michelle Weinrich serves as the Senior Director of Global Marketing Operations at Mars, showcasing her expertise in leading marketing strategies at a global scale.

    Prior to her current role, Michelle held the position of Optimus Global Consumer Promotions and Shopper Marketing Director at Mars, demonstrating her versatile skill set.

    Michelle Weinrich has an extensive history at Mars, having also worked as the CMI Associate Director for Shopper Insights.

    Before her tenure at Mars, Michelle gained valuable experience as the CMI Manager for Shopper Insights at Walmart while working at Wrigley.

    Michelle Weinrich's professional journey includes significant roles at Millward Brown, where she progressed from Vice President to Director of Client Management, showing her growth and leadership abilities within the company.

    During her time at Millward Brown, Michelle fulfilled various roles such as Account Director, Associate Account Director, Account Manager, and Senior Research Executive, indicating her diverse skill set and adaptability.

    Michelle Weinrich's career began with roles at Nielsen as a Client Service Executive and at Paratus Communications as an Account Executive, laying a solid foundation for her marketing career.

    With a rich history of experience in marketing, shopper insights, client management, and research, Michelle Weinrich stands out as a formidable leader in the marketing industry.