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Michelle James
Senior Director specializing in Social, Creator and Culture Marketing
Michelle James is the Senior Director of Social, Creator & Culture in Global Marketing at Peloton Interactive, a position she has held since October 2023. Prior to joining Peloton, she worked at Meta (formerly Facebook) for over three years, where she served as the Director of Culture & Community Marketing for both Facebook and Instagram. During her time at Meta, she was also involved in various initiatives, including serving on the DEI Board and as an Executive Sponsor for the REPRESENT Business Resource Group.
James has a robust background in marketing and brand strategy, with previous roles including Vice President of Consumer Marketing at Fuse Media and significant positions at Viacom, where she focused on 360 Consumer Marketing and Brand Strategy for BET Networks. She has also contributed to advisory roles for Google Podcasts and the American Influencer Association.
Her educational background includes studies at New York University, and she is based in New York City.1
