Michelle Harmon-Madsen

Michelle Harmon-Madsen is a highly accomplished marketer with a Bachelor of Science in Marketing from Penn State University. She has an extensive professional background in the media and entertainment industry, having worked for several reputable companies in high-profile leadership roles. Harmon-Madsen is the Founder of Shopperx Lab, a cutting-edge marketing agency that specializes in providing innovative retail solutions to businesses. Prior to her current post, she was the Executive Vice President of Marketing and Retail Transformation at Mad - A Creative Production Agency, where she directed the company's marketing and retail strategies. Before that, she was the Senior Vice President of Brand Partnerships at Freshdirect and the Vice President Director of Global Strategy and Partnerships at Mediavest, a well-known media agency. Harmon-Madsen has also made significant contributions to the marketing efforts of 19 Entertainment as its Vice President of Branded Entertainment for two major television shows, American Idol and So You Think You Can Dance. She previously held the position of Executive Director of Rodale Marketing Solutions and Interactive at Rodale Inc., where she led the company's marketing initiatives. Harmon-Madsen's well-rounded experience is further highlighted by her tenure as Corporate Sales Director at Gruner + Jahr Gmbh & Co Kg. As a seasoned marketing executive, Harmon-Madsen's expertise lies in branded entertainment, retail solutions, global strategy, partnerships, and corporate sales. She is dedicated to providing top-tier marketing services that meet the needs of businesses in today's competitive market.