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Michael Stich
Helping marketers create new value from innovation
Michael Stich, a seasoned marketing professional and investor, has been an instrumental figure in the industry for over 25 years. His expertise in technology and innovation has helped numerous marketers capitalize on their digital strategies. Stich is currently the General Partner and CEO of Services for CourtAvenue, while also serving as an advisor and investor in various start-ups. He previously led the global Dell business for WPP and served as Chief Executive Officer and Chief Innovation Officer for WPP's Rockfish, a top digital agency in the US. Stich has an impressive background, having held senior marketing, strategy, and venture capital roles for Bridge Worldwide, Texas Instruments, McKinsey, and Dell. He is also a frequent speaker and writer on various digital marketing topics, including ecommerce, mobile, digital shopper, search, analytics, user experiences, and startups. As a father of four and a passionate guitar player, Stich is an adviser to Fortune 50's and startups alike, with interests in fostering innovation and growth in the industry.