Michael Irvine is a seasoned growth marketer with extensive experience working for tech startups, marketing agencies, and freelance clients. He has a B.A. in Economics & Management from the University of Oxford, and has completed Advanced Marketing Certificates at the University of Toronto in Foundations of Brand Management, Omni-Channel Content Marketing, Tools and Techniques of E-commerce Business, The Foundations of Advertising, Digital Communications Strategy and Social Media, and Copywriting that Sells.

Michael has managed multi-million dollar budgets, built teams, and grown companies by many multiples. He is passionate about growth marketing, which incorporates creativity and analytics, and has become a talented problem-solver, a copywriter with flair, an automation expert, and an advertising aficionado.

Michael has held senior growth marketing roles at RBC Ventures, Director of Marketing at Roadmunk, Head of Marketing at Looka, Senior Growth Marketer at Looka, Senior Marketing Manager at Giftagram, as well as marketing and digital marketing roles at several other companies. Additionally, he has owned his own digital marketing consultancy.

He has also held roles in finance, including a Junior Relationship Manager - Telecoms, Media, and Technology at Lloyds Banking Group, a Commercial Banking Management Trainee at Lloyds Banking Group, and an Intern Analyst - Finance Scheme at Lloyds Banking Group.

Michael has experience in project management and fundraising, having worked as a Project Manager at IBM and a Fundraiser at Buffalo Fundraising Consultants. He has also been involved with organizations such as The Jr. Economic Club of Canada and OxFizz.